Farouk Ferchichi

Former Chief Data and Analytics Officer

USAA & Toyota

Mr. Ferchichi has over 20 years of proven success leading diverse and global organizations in transforming and monetizing data and analytics to improve existing and create new products and services, market segments, and business models that enhance customer experience, loyalty, and business performance.

He has been a Chief Data and Analytics Officer for nearly a decade, most recently at USAA, and prior to that with Toyota Financial Services.  Mr. Ferchichi is a recognized pioneer CDO 4.0 and has won several awards as CDO leading innovation and development of new data and analytics driven business products and services.  He has a great blend of consulting and corporate experiences working at Gartner, Accenture, and Citigroup.  In addition, he co-founded and successfully sold two start-ups.